Anti-'Woke' Comics Push Forward in the Age of Trump
NOT WOKE SHOWS • April 10, 2025

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NOT WOKE SHOWS
Anti-'Woke' Comics Push Forward in the Age of Trump

The Wrap: If there was an effort to make stand-up comedy a bit more genteel a few years ago -- with offensive words and phrases placed out of bounds -- a second Trump administration has emboldened more transgressive voices who are willing to wind it back to the days when it was fine to have a laugh at the expense of women, trans people, people of color and the mentally disabled.


Tony Hinchcliffe generated a wave of controversy at a pre-election Trump rally when he called Puerto Rico "a floating island of garbage." Shane Gillis was fired by "SNL" when audio surfaced of his homophobic comments and his use of derogatory term for Chinese people. Matt Rife drew heat for jokes in a Netflix special about domestic violence, quipping of a restaurant hostess, "If she could cook, she wouldn't have that black eye."


Comics like Gillis, Rife, Hinchcliffe and Theo Von possessed loyal audiences even before Donald Trump's reelection, but now they seem to be finding wider opportunities. With Trump back in the White House, Hinchcliffe has signed a deal with Netflix for three "Kill Tony" comedy specials (the first of which is the #2 TV show on Netflix as of publication). Gillis has hosted "SNL" twice since his dismissal, and has made two specials for Netflix in addition to starring in his own sitcom, "Tires."


Amid a wave of pushback against "wokeness" as well as efforts to broadly dismantle diversity, equity and inclusion policies, the question of where "the line" gets drawn appears to have shifted.


"You can offend a bunch of people, but if you still have enough fans to support you, and if streamers feel like that would help their subscription base, they might want your content on their platform," said Wayne Federman, an L.A.-based comedian and actor who is also a professor at USC. "It's as simple as that. It is just a numbers game."


"Attention is attention," a female executive at a major streamer, who asked not to be named, told TheWrap. "Hinchcliffe was selling out The Forum well before we knew who Tony Hinchcliffe was. We might think that these guys are fringe, and now they've come into the mainstream. More people now cover them because of the political environment we're in."


The perception that comedy has been shackled by "woke" attitudes hasn't been confined to the fringes of the stand-up world. Jerry Seinfeld, for example, griped on a New Yorker podcast last year about the "extreme left" and "PC crap" having homogenized network sitcoms, before walking that back in an interview with Entertainment Weekly in October, acknowledging that culture changes before adding, "You can't say certain words, you know, whatever they are, about groups -- so what?"

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